E-commerce product research market data analyst

Description

E-commerce product research market data analyst
Prognova Partners Pvt Ltd
Coimbatore, Tamil Nadu
₹3L–₹4L a year
Full–time
Job description
Job Title: E-commerce product research market data analystExperience Range: 0-1 yearLocation : Coimbatore

Job Description:The E-commerce Product Research & Market Data Analyst will be responsible for conducting in-depth product research, analyzing market trends, and providing insights to support product development and sales strategies. This role involves evaluating competitors, identifying product opportunities, and leveraging data to drive business growth within e-commerce platforms. The ideal candidate is analytical, detail-oriented, and experienced in interpreting market data for actionable business decisions.

Responsibilities:
• Conduct product research to identify trends, emerging categories, and potential opportunities within the e-commerce market.
• Analyze competitor products, pricing strategies, and market positioning to provide insights for product development and pricing strategies.
• Utilize data from e-commerce platforms, sales reports, and market research tools to evaluate product performance and identify growth opportunities.
• Collaborate with the product, marketing, and sales teams to align product research with business goals and market demand.
• Monitor and track customer preferences, buying behavior, and feedback to identify potential product improvements.
• Conduct regular audits of product listings, ensuring product information is optimized and aligned with current market conditions.
• Develop and maintain dashboards and reports to track key metrics such as sales trends, market share, and product performance.
• Stay up-to-date on industry trends, consumer behavior, and technological advancements to inform business strategy.
• Analyze sales data, traffic patterns, and customer feedback to identify patterns and opportunities for product optimization.
• Work with cross-functional teams to provide data-driven recommendations for product launches, promotional activities, and inventory management.
• Perform competitive analysis to benchmark product positioning and develop strategies to gain a competitive edge.
• Assist in forecasting product demand based on market research and historical data trends.

Requirements:
• Bachelor’s degree in Business, Marketing, Data Analytics, Economics, or a related field.
• 1-2 years of experience in product research, data analysis, or a related role, ideally within the e-commerce industry.
• Experience with data analysis tools (Excel, Google Analytics, SQL, etc.) and e-commerce platforms (Amazon, Shopify, etc.).
• Strong analytical skills with the ability to interpret and synthesize large datasets.
• Proficiency in using market research tools and analytics platforms.
• Ability to provide actionable insights from data to influence product and business strategies.
• Strong communication and presentation skills.
• Detail-oriented with excellent organizational and time management skills.
• Ability to collaborate with cross-functional teams and work in a fast-paced environment.

Benefits:
• Competitive salary and performance-based incentives.
• Opportunities for professional development and career growth within a dynamic design studio environment.

Job Type: Full-time

Pay: ₹300,000.00 - ₹400,000.00 per year

Schedule:
• Day shift

Experience:
• E-commerce: 1 year (Preferred)
• total work: 2 years (Preferred)

Work Location: In person

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